Mobilising big data potential for business and efficient public services [Completed]

The project assesses the use and business potential of big data in different sectors, potential for the development of big data and MyData applications as well as the legal framework for the provision of services in the public sector. The objective of the project is to look into the business potential offered by big data for Finnish companies and for the provision of public services, as well as to support the drafting of new national data protection legislation based on the EU Personal Data Protection Regulation by identifying the legal framework for the use of data. The findings can be used in the implementation of the measures foreseen in the Government’s key project for the creation of a digital business environment. The goal of this key project is to promote the use of big data in business and encourage MyData experiments.

First, the report uses a firm-level survey data to shed light on to what extent and in which ways big data is used among Finnish firms and different sectors and further, what is the business potential of the utilization of big data. Second, the report uses literature review, interviews and workshops to assess the problems and bottlenecks of the development of data-based public and private services in Finland. Third, the report presents innovative international solutions safeguarding privacy when the generation of services involves personal data.