# More Aware, But Still Halfway There – Life Insurance Response to Covid-19 in Finland

**Published:** 2026-08-21  
**Categories:** Akademiska publikationer  
**URL:** https://www.etla.fi/sv/publikationer/akademiska-publikationer/more-aware-but-still-halfway-there-life-insurance-response-to-covid-19-in-finland/

#### Abstract

We study the impact of the first wave of the Covid-19 pandemic on the demand for risk life insurance in Finland. Using individual data, we predict new purchases of term life insurances by indicators of pandemic risks. Results show that a 1% increase in policy uptake corresponds to a 10% increase in the severity of Covid-19 risk measures. Notably, individuals with higher education and substantial life insurance gaps exhibited a more pronounced reaction to the Covid-19 pandemic than other groups. The unchanged pricing of insurance policies allowed us to isolate the impact of higher risks.

*The Geneva Risk and Insurance Review*, published online 21.7.2026.

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## Additional Information

**Kirjoittajat:** Kuusi, Tero - Ropponen, Olli - Valkonen, Tarmo

**Publication Research:** No

65339

**Kansikuva:** No

**Lataa Pdf:** No

**Key Words:** Covid-19, Life insurances, Households, Forgone income

**Jel:** G22, H31, J17

**Paivays:** 21.08.2026

**Sivuja:** 37

**Kieli:** en

**Sarja:** Other articles

https://link.springer.com/article/10.1057/s10713-026-00118-6

**Saatavuus:** 2

The Geneva Risk and Insurance Review (2026)